In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasise #products #development

It is common for

businesses

today to frequently

Fix the infinitive

apply

show examples

highlight the newness of their products in their advertising. It may be because they aim to boost their

sales

and persuade

consumers

to purchase more.

However

, I believe it is a negative trend. The primary reason

businesses

emphasize their products’ novelty is to enhance their

sales

figures. It can attract consumer attention in a highly competitive market where numerous companies offer similar products. The allure of an innovative product can pique curiosity and motivate potential buyers to explore

further

. On the positive side, emphasizing products’ newness can provide

consumers

with valuable information. Highlighting a product’s unique features can help

consumers

make informed decisions that align with their needs and preferences.

This

transparency in advertising can foster trust between

businesses

and

consumers

, leading to more meaningful and mutually beneficial relationships.

However

this

trend

also

carries specific negative implications as it can inadvertently create a culture of consumerism driven by constant purchasing.

Businesses

' marketing strategies

instill

Change the spelling

instil

show examples

a fear of missing out, urging

consumers

to look for the latest versions, which can lead to unnecessary waste, both environmentally and economically.

Moreover

this

continuous pursuit of novelty might overshadow the importance of product quality and its actual value and trap

consumers

in a cycle of short-lived satisfaction followed by pursuing the next "new" thing. In conclusion, the advertising emphasis on product newness might stem from the desire to boost

sales

and encourage consumer spending.

While

customers may benefit from being informed about the latest offerings, it ultimately represents a negative trend as it encourages a culture of constant consumerism.

This

approach may increase immediate

sales

, but it disregards the lasting value and quality of products.

Submitted by ayeshaf1339 on Mon Mar 04 2024

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Coherence and Cohesion

Include a stronger introduction and conclusion to make your essay more impactful. Ensure your introduction clearly presents the topic and your thesis statement, while your conclusion should effectively summarize your main points and restate your position.

Fully explain your ideas

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For we to consider an essay structure a great one, it should be looking like this:

Paragraph 1 - Introduction

Sentence 1 - Background statement
Sentence 2 - Detailed background statement
Sentence 3 - Thesis
Sentence 4 - Outline sentence

Paragraph 2 - First supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 3 - Second supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 4 - Conclusion

Sentence 1 - Summary
Sentence 2 - Restatement of thesis
Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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6Linking words
meeting the goal of 7 or more
3Word repetition
meeting the goal of 3 or fewer
2Grammar mistakes
 

5 paragraphs

280 words

7.00

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 7.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 7.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Fully explain your ideas

In the future, nobody will buy printed newspapers or books because they will be able to read everything they want online without paying.

The cultures of many countries around the world becomes more similar than they used to be. What are the reasons for this trend? Is it positive or negative?

Nowadays, a growing number of people with health problems are trying alternative medicines and treatments instead of visiting their usual doctor. Do you think this is a positive or a negative development?

These days, more people are going to university than in the past. They start work later in life and with higher qualifications. What are the advantages and disadvantages of this situation?

Some people think that the teenage years are the happiest time of most people’s lives. Others think that adult life brings more happiness, in spite of greater responsibility. Discuss both views and give your own opinion.